Bellto · AI agent for POP

Ask for any POP material. Bellto knows what it is.

Bellto is an AI agent that designs your brand's point-of-purchase materials. It knows 55+ POP materials, builds them around your product and takes you from the first idea to a manufacturer's quote.

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The difference

An image chat draws the word. Bellto draws the piece.

Same jar photo, same sentence, same image model. On the left, the model with just the name of the piece. On the right, with what Bellto knows about it: where it goes on the shelf, how it's fixed and what it must never turn into.

“Concept for the Nutella Peanut launch in Spain, with the product in the photo”

Shelf strip, Image model alone — A loose strip with tabs, no shelf.A cardboard box around an empty shelf.A tall panel and jars of another variety.Half shelf strip, half topper.

Shelf frame, Image model alone — A loose strip with tabs, no shelf.A cardboard box around an empty shelf.A tall panel and jars of another variety.Half shelf strip, half topper.

Shelf frame, With Bellto — Fixed to the shelf edge, along the aisle.Frames the product on a single shelf.Printed front and nine Peanut jars.One long, flat graphic band.

Shelf strip

Shelf frame

Shelf tray

Shelf banner

POP materials

55+ POP materials. Bellto knows each one by name.

Each with its shape, its place in the store and the way it's fixed. Call it whatever your team calls it, shelf strip, shelf edger or regleta, and Bellto knows which piece you mean.

Highlighted ones have their Nutella Peanut piece, designed by Bellto.

Shelf26

Telescopic shelf strip Category rider Strip clip Branded shelf module Shelf talker Shelf flag Die-cut shelf sign Shelf dividers Front stops Price rail Shelf skirt Wire shelf basket Pegboard panel Cross-merchandising hanger Shelf riser Shelf vinyl

Floor17

Endcap display Self-assembly floor display Display trolley Display tower Totem Wall display Double-sided gondola Island display Pallet display Plinth Showcase cabinet Working demo display Open bin Floor vinyl Floor factice Floor factice with shelves

Counter12

Counter display Counter tray Tiered counter display Rotating counter display Gravity-feed dispenser Tester bar Showcard Product positioner Bowl display Counter factice Counter factice with shelves Factice dispenser

And their variants16

rotating on wheels illuminated lockable double-sided self-assembly flat-pack pre-packed swappable graphics multi-brand with pusher refillable knock-down with price rail with leaflet holder with tester

Changes

Change the facings. The display stays yours.

One more jar per shelf, the launch badge, no product, or already in the store. Bellto applies the change to the version you picked and leaves the rest as it was.

You

I like version 1, but it doesn't have 4 facings, only 3. Fix that.

Bellto

Bellto is editing version 1

Done. Same display, four jars per shelf.

Version 1Facings per shelf3

Artwork

From render to flat artwork.

Bellto splits the piece's design into its panels, in 4K, so your team can review it next to the concept. Once you approve it, Bellto exports it as vectors.

PNG 4K
SVG
PDF
EPS

Flat artwork of the Nutella Peanut shelf glorifier, extracted by Bellto.

Quotes

Request quotes without leaving the campaign.

Pick the version and its 3D model. Bellto recommends manufacturers for that piece from the 300+ in its directory, tells you why each one fits, and you decide who gets it.

01
Chosen version
The one you approved, with its changes.
Floor displayVersion 2 · 4 facings
02
3D model
Bellto generates the piece's 3D model.
Bellto is generating your 3D modelabout 45 minutes3D model ready
03
Recommended makers
Three candidates, each with its reason.
Recommended for this pieceExample
- Manufacturer ACardboard · Floor
  Self-assembly cardboard floor displays for food brands.
- Manufacturer BCardboard and acrylic
  Mixed-material launches with in-store installation.
- Manufacturer CMid-size runs
  Floor and shelf pieces in the same campaign.
04
You choose
The brief only reaches the ones you tick.
Chosen version
Version 2 · 4 facings
3D model
3D model ready
Recommended makers
Manufacturer A, Manufacturer B

Next to an image chat

ChatGPT and Gemini make images. Bellto makes your POP.

Image chatbellto.

You ask for a shelf stripDraws what it makes of the word.Knows what it is, where it goes and how it's fixed.

You run a campaignOne conversation, one image at a time.A shared brief and every piece with its own spec.

You iterateVersions get lost in the history.Every version saved on its piece, ready to compare.

You need the artworkYou're left with the render.Flat artwork by panel, exported as vectors.

You want it madeThe conversation ends at the image.A 3D model and recommended manufacturers to quote it.

Who it's for

For whoever runs a brand's POP.

Brands

Take a launch from the first idea to the quote, with every piece of the campaign in one place.

Agencies

Show the client the whole in-store campaign, piece by piece, in the first meeting.

Freelancers

Design POP in the trade's own vocabulary and hand over artwork and quotes along with the render.

Early access

Your next launch,
designed with Bellto.

We open by invitation, in small groups.

No card needed.

Ask for any POP material. Bellto knows what it is.Ask for a shelf stripa shelf stripa shelf framea wobblera shelf traya full-bay kitan L-shelf stripa shelf bannera header panela floor display.Bellto knows what it is.